Janet Ashby


Janet Ashby - CEO

Janet brings 25 years’ experience in operational management and transformation in corporate, entrepreneurial and NHS settings. She has worked at Deloitte Consulting, a technology start-up and in a front-line operational leadership role in the NHS.

Most recently Janet has been COO of Birch Health, a management consultancy working with NHS clients to design and implement transformation programmes in mental health. Prior to this she was Practice Director at an NHS primary care centre for seven years. As part of her role there she set up a large GP federation and secured funding for the first contracts with NHS England, launched a successful innovative community pharmacy business and ran a private health clinic.

Janet has extensive experience implementing innovation in healthcare, programme management, change management and HR including recruitment. She is an accomplished team leader and manager of people, including clinical teams.

Janet has a BSc (Hons) in Economics from Brunel University.